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The Connected Client Award - Night of the Connected Business 2014 (Nuit du Commerce Connecté 2014)


  • Event

A true e-commerce innovation in the parking industry

Our Q-Park Résa website reached the third place in the category The Connected Client Award during the Night of the Connected Business 2014, which gathered more than 1500 marketing and e-commerce professionals on 15 October 2014.

For Lise Botrel, Marketing Director, “this award of the Night of the Connected Business 2014 emphasises the perfect compatibility of our Q-Park Résa website with the actual anticipations of our clients, always more mobile and connected. With Q-Park Résa, a true innovation in the industry, we endeavour to make parking enter the digital era and to offer our clients an experience and services, which are always more flexible and adapted to their consumption habits”.

The customer has an opportunity to reserve a parking place on our website with several clicks in one of our multiple available parking facilities (Paris, Lyon, Marseille, Nice, Nîmes, Toulouse, Bordeaux, Saint Malo …). All the customer has to do is to visit the site, indicate his or her parking preference (city, parking facility, date, time, parking period) and pay via a secure platform. It is done! A QR code will be sent to the customer via email, it can be used to access the parking lot and to enable automatic opening of access barriers. This system offers to the client a complete autonomy and an easy purchasing process.

With this service, the client has a guarantee, before traveling, that there will be a parking place once he or she arrives to the place of destination. This solution is highly appreciated in the areas where parking facilities are in demand - close to the inter-modality locations (airports, train stations, ports) or in downtown areas.

Moreover, the clear interface of our site offers to the client a personal space with the purchase history and the option to download the invoices. In addition, there are targeted promotions, which are intended to meet the client’s needs.

Connected Car Park Q-Park